In the video game industry, can you be both a hit and a flop at the same time? Red Dead Redemption and Take Two show us the way. On the day Take Two announced Red Dead Redemption had sold 5 million units, the response from Wall Street was to pummel the stock 7.7% with the company shedding almost $70 million dollars in value.
A video game developer might credibly ask: "WTF?!?"
