1. Be a famous, world-class video game industry talent!
2. Have a sequel to a beloved and well-known video game!
3. Create a brilliant campaign to promote your game and grab the attention of your players!
Now, just lay back and wait for millions of dollars to roll in!
Wait, what if you don't have the above? Do you feel a little discouraged?
If you're daunted by the above, you shouldn't even be thinking about making a game then. You think it would be *easier* getting money from publishers or investors?!? You thought you'd stroll into EA or Ubi or Activision, pitch your high flying concept and they'd commit millions of dollars in development and marketing expenses?
At least with Kickstarter, all you have to do is convince the actual audience for your game that you can make it.
So what if you don't have Tim Schafer or Brian Fargo on your team? Who cares that you're proposing a sequel to Day of the Tentacle or Full Throttle or Wasteland? You can use your amazing creativity (you're amazingly creative right - that's why you make games?) and your awesome skills (you've got the skill to implement at a professional level, right?) and boundless energy (you know this stuff is hard work, right?) to craft a brilliant campaign that grabs the imagination of your players and convinces them to part with some of their hard earned money so you can deliver them a game they will love.
So, actually, if you think about it - not being burdened by industry heavy-weight talent and the legacy of well-known games is a good thing.
It means your plan only requires one step.
Now you just have to get to it.